Studio Forbes visits the Ducati Museum
From Studio Forbes: My designer friends who are motorcycle buffs get particularly revved up over Ducati’s. Writer Owen Edwards has referred to them as "A perfect melding of speed, art, and awe, the Futurist dream come true." Ed Friedrichs, Ex CEO of Gensler, sums them up this way: "Riding a Ducati is authentic, the real thing—raw, linear and strong." Architect Larisa Sands calls hers "a balance of grace and guts."
Me, I'm a sucker for the ol' 750 SS and the updated Sport 1000 S.